You can listen to Maverick Mompreneur Podcast Episode 100. “Affiliate Marketing For Personal Brands” by clicking the player below, or read the summary at the bottom of this post!
If you are looking for additional support or mentorship, you can always reach me via email at hello@elevatedwithashley.com.
You can DM me on Instagram @ashleyrlatimer or join us in my free Facebook Group, Elevate Academy For Personal Brand-Building Female Entrepreneurs.
Resources and Programs Mentioned:
The Brand-Builder’s Roadmap To Sustainable $10K Months:
($97, with access to Ashley’s Affiliate Training Hub, and internal discounts to all other courses!):
Self-paced Courses To Help You Develop Your Multiple Stream Of Revenue Personal Brand:
https://www.elevatedwithashley.com/courses
FREE Personal Brand Toolkit:
www.elevatedwithashley.com/toolkit
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- Zero to six-figure personal brand case study
- Personal Branding 101 workbook
- Ideal client avatar worksheet and video training
- Brand content brain dump strategy and worksheet
- Editable Canva templates
- Weekly To-Do Planner
- ICA Pain Point/Desires Offer Brainstorm
- Worksheets that go along with many of my podcast episodes (Find Your Why, etc.)
- 3 Day Boss Up Your Brand Bootcamp recordings and workbook
- and more!
EPISODE SUMMARY
Welcome to the 100th episode of the Maverick Mompreneur podcast! I’m Ashley, your host, and today we’re diving deep into a topic that resonated with you—the audience. The overwhelming choice for this milestone episode was to discuss “Affiliate Marketing for Personal Brands.” It’s a topic close to my heart and aligns perfectly with one of my original brand-building fundamentals—the five-part social influencer formula.
The Five-Part Social Influencer Formula: A Nostalgic Return
If you’ve been with me since the early days of the Maverick Mompreneur podcast, you might remember the five-part social influencer formula. It’s a foundational concept I introduced in the first few episodes. At its core, the formula emphasizes the importance of sharing products you use, love, and recommend to your target audience—a strategy that builds credibility and trust.
In this 100th episode, I’m revisiting this fundamental principle, especially for those of you who are just starting and wondering how to make money without a substantial audience. The answer: Affiliate Marketing.
Understanding Affiliate Marketing: A Refresher
Affiliate marketing, in essence, is a way to advertise someone else’s products or services and earn a commission when someone makes a purchase through your unique affiliate link. The beauty of this model is that it doesn’t cost the buyer extra, yet you earn a referral fee. For those who prefer not to create their own products, affiliate marketing provides a pathway to generate income by promoting others’.
To get started, you need to apply and join affiliate programs, each with its own dashboard for tracking links, stats, and earnings. The process involves applying, getting accepted, receiving unique tracking links, and incorporating them into your content. But, as with any strategy, success involves nuances.
The Philosophy Behind Early Affiliate Marketing: Building Credibility
One key aspect I want to highlight is the philosophy of starting to share affiliate products before significant monetization. It aligns with the idea of introducing products genuinely loved and used, contributing to the credibility-building process. This approach sets the stage for long-term success and helps you remain authentic in your recommendations.
Testimonial Time: Lindsay Rogenbuck’s Journey
Before we delve further, let’s hear from Lindsey Rogenbook, a client and friend, whose life has been transformed through the strategies taught in my courses. Her testimonial reflects the power of aligning your brand with your beliefs and utilizing the principles discussed in the Maverick Mompreneur podcast.
The Power of Problem-Solving Content: A Key to Affiliate Marketing Success
To succeed in affiliate marketing, it’s crucial to shift your mindset from selling to helping. The secret sauce lies in promoting products, services, or companies that genuinely benefit your audience. The key is to present the benefits of recommended products in a way that sparks your audience’s interest, leading them to click on your affiliate links.
If you’re wondering how to increase your affiliate earnings, the answer lies in producing problem-solving content. Whether organic or through paid ads, creating valuable content enhances your authority and, consequently, your affiliate commissions.
Building Your Affiliate Marketing Empire: Where to Share Links
Now, let’s explore some underutilized places to share your affiliate links beyond the obvious choices like Instagram and your website.
1. Existing Blog Posts
If you have a website, revisit your existing blog posts and strategically add affiliate links. This tactic capitalizes on the traffic your posts may already be receiving through Google or Pinterest.
2. Resource Library or Page
Create a resource page on your website that aligns with your target audience’s needs. Share tools, products, or services you use within your niche, embedding affiliate links where relevant.
3. Digital Products and Courses
If you create digital products or courses, incorporate affiliate links strategically. When users purchase your digital offerings, they might also opt for the recommended tools or resources, earning you additional commissions.
4. Podcast Show Notes and YouTube Descriptions
Don’t overlook the power of your podcast show notes and YouTube video descriptions. Embed your affiliate links in these spaces to reach your audience across different platforms.
5. Pinterest: Your Visual Gateway
Leverage Pinterest by linking directly to either your landing page or the affiliate website. This platform’s visual nature allows for creative ways to showcase your affiliate products.
6. Email Marketing
If you have an email list, subtly introduce affiliate products within your emails. However, strike a balance between valuable content and affiliate links to avoid appearing overly promotional.
Overcoming Entry Barriers: Getting Into Affiliate Programs
For those without a website or a large audience, gaining acceptance into affiliate programs might seem challenging. Platforms like Amazon Associates often look for a website presence. In such cases, starting a website, even with a small audience, can enhance your chances of acceptance.
The Early Days: Share Genuine Recommendations
Remember, even if your audience is small, don’t hesitate to share affiliate products that align with your brand. Starting early allows you to maintain an authentic, non-salesy approach, contributing to long-term credibility.
Pro Tips for Affiliate Marketing Success
As you embark on your affiliate marketing journey, keep these pro tips in mind:
1. Seek High-Ticket Offers
If you have a smaller audience, focus on promoting high-ticket offers to maximize your earnings with fewer sales. This strategy aligns with the stage of building trust and credibility.
2. Balance Monetization Strategies
While affiliate marketing is a powerful revenue stream, explore other monetization strategies, such as creating your own digital products, courses, or physical products.
3. Disclose Affiliation Transparently
Ensure compliance with legal requirements by transparently disclosing your affiliate status. Failing to do so can lead to consequences such as account suspensions or email deliverability issues.
Elevating Your Affiliate Marketing Game: A Course Recommendation
For those eager to delve deeper into affiliate marketing, I recommend exploring my course, the Affiliate Marketing Blueprint. This comprehensive resource covers everything from selecting the right affiliate programs and joining the Amazon Influencer program to creating and using affiliate links effectively.
Cheers to Your Impact
As we celebrate the 100th episode of the Maverick Mompreneur podcast, I want to extend my gratitude to all the listeners who have been a part of this incredible journey. If you found value in this episode, don’t forget to subscribe, rate, and review on Apple Podcasts. Your support helps spread the message to more female entrepreneurs seeking to build authentic brands.
Here’s to your impact, cheers!